About Us

Welcome to Woo About Her – where every thread embodies the essence of women’s solidarity, empowerment, and collective strength. Our brand is dedicated to honoring the beauty and resilience of women in all their forms. At Woo About Her, we are deeply committed to supporting women at every turn of our business journey. That’s why our supply chain is rooted in the principles of “by women, for women, and from women.” We prioritize collaborating with female-owned businesses and artisans, while also providing training and employment opportunities to underprivileged women in the Indian hand arts industry. This commitment is woven into the very fabric of our ethos, instilling confidence, fortitude, and a profound sense of pride in every woman who embraces our creations. We proudly stand as an unapologetic celebration of womanhood and sisterhood, empowering women to shine bright and stand tall, together

Our Roots

At our core, we fuse the exquisite beauty of Indian textile arts with contemporary Western silhouettes, honoring the timeless allure of Indian craftsmanship. We firmly believe in harnessing the power of India’s rich hand arts to elevate the allure of our clothing designs.

Traditional techniques such as kantha embroidery, mirror work, block printing, and hand-loom weaving aren’t merely methods to us; they form the very essence of our design philosophy. These age-old crafts find renewed expression on the canvas of modern Western silhouettes, seamlessly integrated into contemporary styles to produce pieces that are truly distinctive and captivating.

Our garments transcend mere trends; they set a new benchmark for elegance, seamlessly bridging the gap between tradition and contemporary flair.

We are committed to preserving the authenticity of Indian traditional techniques while embracing the evolving landscape of fashion and trends. At our core, we believe in crafting garments that not only reflect the richness of our heritage but also resonate with the spirit of modernity and innovation.

We Rise by Uplifting Others

Our mission to uplift not just the physical, financial, and mental aspects but also the emotional and spiritual dimensions of every woman. It’s about nurturing a sense of self-worth, resilience, and inner strength. Our mission is clear: to create an environment where we can work on every aspect of a woman’s well-being. While financial independence is crucial, we believe there’s more to a woman’s journey we recognizing that true empowerment goes beyond monetary freedom. We aspire to uplift women in every facet of their lives – physically, financially, mentally, emotionally, and spiritually. We aim to make their wings stronger, enabling them to soar to new heights.

Join us in this empowering journey where fashion isn’t just about looking good; it’s about feeling good and being uplifted in every sense. We invite you to embrace the WOO ABOUT HER philosophy – a philosophy that believes in the power of

“WOMEN UPLIFTING ONE ANOTHER”